Google Ads Customer Match Contact Info

Description

Creates (if needed) and send user contact information to a Google Ads customer match audience.

Selector

ADS_CUSTOMER_MATCH_CONTACT_INFO_UPLOAD

Requirements

• Google Ads API token configured as a scheduler parameter (developer_token: XXXXXX)
• Google Ads API Enabled in Google Cloud.

Expected Schema

Column name	Type	Description	Requirement
email	STRING		optional
phone	STRING	Phone number in E.164 format	optional
mailing_address_first_name	STRING		optional
mailing_address_last_name	STRING		optional
mailing_address_country	STRING	Iso two letter format	optional
mailing_address_zip	STRING		optional

Metadata

• Metadata 1: audience list name (if it does not exist, it will be automatically created)
• Metadata 2: ADD or REMOVE or REPLACE, if ADD, it will append the entries to the audience, if REMOVE, it will exclude them from the audience, if REPLACE, the audience will be erased before adding the entries into the audience
• Metadata 3: TRUE or FALSE (DEFAULT=TRUE). Define if you would like megalista to hash the data before sending. Use false if your data is already SHA256 hashed or if you don't mind sending raw identifiers to Google Ads
• Metadata 4: N/A
• Metadata 5: Google Ads Account (Optional). Define a Google Ads Account Customer Id to override the Account Id defined in the General Configuration. If the Account Id defined in the General Configuration is a Mcc account, the Mcc account will still be used for authentication, however the override Account Id will be used as the Customer Id.

Additional information

Although all columns are optional, it's required that at least email, phone or all name/address fields are present.