WHEN TO LOOK FOR FUNDING ?

Idea is going to disrupt market
Need an upfront investment

SOURCES OF FUNDING

Family and Friends
Bootstrapping
Government Department
Crowd Funding
Angel Investors
Venture Capitalist(VCs)

WHAT DO INVESTORS LOOK FOR ?

Team
Opportunity
Business Model

Team

Work experience of the team is looked at.
Core members need to have skills to complement each other.
Coherent team environment is expected.

Opportunity

Keyword	Explaination
Clarity	Clear problem statement and solution.
Timing	Should not be too early to market.
Market size	Needs to be huge.
Competition	Need not be the best, but have a better way of doing it.

Business Model

Who are your customers ? What do they need ?
Value proposition - what is your customer getting ?
Why should the customer prefer you ?